Overview
Send Zippendo shipping events to Mailchimp as customer events on your audience list. Trigger Customer Journeys and automations based on real fulfillment activity — dispatch, delivery updates, and order changes.
What gets synced
Events are sent to a specific audience member (matched by email MD5 hash) on your Mailchimp list. Each event includes shipment and order properties you can use as journey conditions and merge tags.
Supported events
- Shipment Created
- Shipment Dispatched
- Shipment Cancelled
- Order Created / Updated
- Tracking Updated
Setup in Zippendo
- Go to Dashboard → Integrations → Mailchimp
- Click Connect
- Enter your API Key and Audience/List ID
- Select events to subscribe to
- Save and run a Test
Setup in Mailchimp
- Go to Account → Extras → API Keys and create or copy your API key
- Go to Audience → Settings → Audience name and defaults to find your Audience ID
- In Customer Journeys, create a journey with a trigger based on the event (e.g. "Shipment Dispatched")
- Use event properties in your email content
Optional: custom event names
Override the default event name per event if you have existing journeys you want to reuse.
Requirements
- Customer must exist on the Mailchimp audience (matched by email)
- API key includes the data center suffix (e.g.
-us21) — Zippendo uses this automatically
